GoHighLevel Facebook Lead Form Workflow: Recipe 15 Checklist

GoHighLevel workflow recipe 15 · names checked against HighLevel’s help center on October 17, 2026

The problem: Facebook lead ad submissions wait for someone to download them.

What this workflow does: If a Facebook lead form comes in, GoHighLevel replies and adds the deal.

The workflow at a glance

1. Trigger — Facebook Lead Form Submitted
2. Action — Create Opportunity · Facebook leads
3. Action — Send SMS · instant reply
4. Action — Send Email · what happens next
5. Action — Send Internal Notification

Bold names are the exact trigger and action names in HighLevel. Values after “·” are examples — use your own.

Step-by-step setup

1. Settings → Integrations → Facebook: connect the page, then map the lead form fields to contact fields.
2. Automation → Workflows → Create Workflow → Start from scratch.
3. Add New Trigger → Facebook Lead Form Submitted. Filters: Page Is, Form Is.
4. Create Opportunity in your lead pipeline.
5. Send SMS: a short reply (only if the form collected a phone number and consent).
6. Send Email: what happens next.
7. Send Internal Notification to whoever works these leads.

Example SMS message

Hi {{contact.first_name}}, thanks for your request on Facebook. This is [name] at [Business] — when's a good time to talk? Reply STOP to opt out.

Example only — write your own wording.

Before you publish the workflow

• Connect Facebook in Settings → Integrations
• Map lead form fields to contact fields
• Filter Page Is and Form Is
• US texting needs A2P 10DLC registration
• A2P 10DLC registration is required for SMS to US numbers from local numbers.

Sources

Every trigger and action name above was checked against these HighLevel help articles on October 17, 2026. HighLevel changes its product often; if a label differs in your account, the article is the reference.

• Workflow Trigger – Facebook Lead Form Submitted — HighLevel help center, page updated 2025-04-24
• Workflow Action – Create Opportunity — HighLevel help center, page updated 2025-03-18
• Workflow Action – Send SMS — HighLevel help center, page updated 2026-08-31
• Workflow Action – Send Email — HighLevel help center, page updated 2026-04-24
• Workflow Action – Internal Notification — HighLevel help center, page updated 2026-03-31
• US Phone Number Registrations (A2P 10DLC) — HighLevel help center, page updated 2026-09-04

Want it built for you?

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