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Short answer: Kajabi is built around selling courses, communities and digital products. Its plans run $179 to $499 a month, cap contacts, products and admin users per tier, and include unlimited marketing emails. GoHighLevel starts at $97 a month, does not cap contacts or users, and adds a CRM with pipelines, booking calendars, SMS, calling and review management, but bills email, texts and calls by usage. A course creator selling to an audience usually reads Kajabi’s plans more easily. A service business or agency that books calls and follows up by text usually needs what GoHighLevel bundles.
Disclosure: we sell GoHighLevel setup ($850 one-time, then $38.80 a month), so we have an interest in GoHighLevel. We earn no commission from HighLevel or from Kajabi, and there are no affiliate links on this page. Every price below was copied from the vendor’s own pricing page on October 17, 2026. How this site makes money.
Prices side by side (checked October 17, 2026)
| Plan | Monthly | Paid yearly | Contacts | Admin users | What else the tier sets |
|---|---|---|---|---|---|
| GoHighLevel Starter | $97 | $970 a year | Unlimited | Unlimited | 3 sub-accounts (client accounts) |
| GoHighLevel Unlimited | $297 | $2,970 a year | Unlimited | Unlimited | Unlimited sub-accounts |
| GoHighLevel Agency Pro | $497 | $4,970 a year | Unlimited | Unlimited | SaaS mode, rebilling with markup |
| Kajabi Basic | $179 | $143 a month, billed yearly | 2,500 | 2 | 5 products, 1 website, 1 community |
| Kajabi Growth | $249 | $199 a month, billed yearly | 25,000 | 11 | 50 products, 1 website, 1 community |
| Kajabi Pro | $499 | $399 a month, billed yearly | 100,000 | 26 | Unlimited products, 3 websites, 3 communities |
Both pricing pages offer a free trial; GoHighLevel’s is 14 days on every plan.
How each one charges
Kajabi sets limits per tier (contacts, products, websites, communities, admin users) and lists marketing emails, landing pages and funnels as unlimited on every plan. It says it takes no revenue share as a platform. Card processing through Kajabi Payments is listed for US businesses at 2.9% + $0.30 on Basic, 2.8% + $0.30 on Growth and 2.7% + $0.30 on Pro. If you take payments through another provider instead, Kajabi lists a fee of 2%, 1% or 0.5% by plan (PayPal and Kajabi Payments excluded), on top of that provider’s own fees.
GoHighLevel sets a flat price per agency account with unlimited contacts and users, and meters usage. Its pricing page marks email and SMS marketing, calling and several AI features as “usage based charges apply”, so the bill is the plan plus what you send and dial. Our guide to how much GoHighLevel costs covers estimating that part.
What each pricing page lists
- Both: courses, communities, funnels and websites, email marketing, payments, and a free trial.
- GoHighLevel’s core feature list also names: CRM and pipelines, workflow automation, booking calendars, SMS marketing, inbound and outbound calling, a unified conversations inbox, online reputation management, forms, surveys and quizzes, social media management and an ad manager. A white-label mobile app is listed as an add-on at $497 a month.
- Kajabi’s page also names: affiliate programs, cohorts, video transcriptions and translations, a universal inbox, comment-to-DM, AI credits on Growth and Pro, and a branded mobile app; its FAQ points to Pro for anyone “who wants their own app in the App Store”.
Where Kajabi fits better
- You are a creator or coach selling courses, memberships or a community, and the audience is the business.
- You want marketing emails included in the plan price instead of billed by usage.
- You want your own app in the App Store as part of a plan rather than as an add-on.
Where GoHighLevel fits better
- You sell a service: leads book calls, get texts and reminders, and move through a sales pipeline.
- Your contact list is larger than the tier you would otherwise need: GoHighLevel’s $97 plan has no contact cap, Kajabi Basic includes 2,500.
- You run several businesses or clients from one login: 3 sub-accounts on Starter, unlimited on the $297 plan.
- You still sell courses: courses and communities are part of GoHighLevel’s core feature list. Texting US numbers from a local number needs A2P 10DLC registration first.
Before you decide
- Write down your contact count and team size today and in a year. Those decide the Kajabi tier.
- Price your payments: card fees through Kajabi Payments, or the extra percentage if you use another provider.
- For GoHighLevel, estimate the monthly emails, texts and call minutes, which are billed by usage.
- Run the trial with one real product and one real follow-up sequence.
Sources
- HighLevel pricing: plans, the 14-day trial, core features, add-ons and the usage note. Read October 17, 2026.
- Kajabi pricing: plan prices and limits, payment rates, the feature comparison and FAQ. Read October 17, 2026.
Prices change. Check both pages on the day you buy. Independent service, not affiliated with, endorsed by or sponsored by HighLevel or Kajabi. HighLevel, GoHighLevel and Kajabi are trademarks of their owners.
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